Strategic Writing

Help your teams effectively communicate through writing to drive desired outcomes.

Train the Trainer

An internal business writing trainer helps ensure clear, direct, and effective written communication across your organization.

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Why develop an internal Writing for Results program trainer?

An internal trainer certified in our Writing for Results program is a valuable resource—an expert—who can train additional team members in reader-centered writing to ensure impactful written communication across your organization.

What participants will learn

Participants in our Train-the-Trainer: Writing for Results program learn how to teach others in your company how to analyze their audience, organize ideas strategically, design documents for impact, and edit for results.

The benefit

Written communication at every level of your organization will be more consistent and impactful.

Agenda

Program agenda
Delivery: Your location or our headquarters in Waltham, MA
Audience: Any experienced internal trainer who has good writing skills and the desire to help others
Timing: Completion of a workshop and training program tasks; multiple days

Preparation
Collect and bring writing samples across a variety of channels

Schedule certification program phases
Candidate assessment
Participation in a workshop
Trainer development sessions
Final rehearsal and check-out workshop
Oral and written feedback to the candidate

Real Results.

“One of the best and most intense training I have ever attended!”

Participant

Leadership Program

Graduates of our Train-the-Trainer Writing for Results program will be able to teach team members to

combat inbox and email overload
effectively sell ideas and services
improve their images as clear and strategic communicators
express customer focus in every document.

Harness the power of clear, direct, and effective written communication

Let’s Talk

Authentic communication is necessary for business success

Learn how we can help improve your company’s performance.