Strategic Business Writing
Write Like a Leader Part 6: Setting Your Tone
“The tone is the message.” - Kevin T. McCarney Just like tone of voice can make…
Write Like a Leader Part 5: The Bottom Line Sandwich
Organizing is what you do before you do something, so that when you do it, it…
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Connecting Through Storytelling: Unleash the Power of Compelling Communication
Help your team increase its effectiveness by using storytelling to create authentic, meaningful, and memorable connections.
How to Capture Your Readers’ Attention with Concise Writing
I leave out the parts that people skip. —Award-winning writer Elmore Leonard, on why his books…
Write Like a Leader Part 4: Structuring an Email for Action
Skill in the art of communication is crucial to a leader’s success. He can accomplish nothing…
The Key to Strategic Business Writing: The YOU Attitude
What’s the difference between good business writing and strategic business writing? Both are clear, concise, and error free, right? Yes. So, one might…
Write Like a Leader Part 3: Stick to Your Subject Line
To write simply is as difficult as to be good. -Somerset Maugham Clear, effective writing is…